Welcome to the Backline Knowledge Hub.
It’s a (totally free) resource to help you and your team learn more about the world of Customer Experience in the music industry, as well as a few nifty tips, tricks, and wider music tech developments that have crossed our desks and minds.
What’s the (origin) story? A brief history of Backline
It all began in a festival field. Picture a warm July night in the heart of Gloucester. A long-haired Londoner and a slightly sunburnt Devonian found themselves enjoying a few after-hours…
Let’s talk about CX: how modern music companies are using data
Customer experience (CX) isn’t just a buzzword - it’s the backbone of how modern music brands grow, engage, and retain fans. Whether it’s indie labels, major players, or rising artist collectives, the…
A better suite symphony: a beginner’s tech stack for the music industry
In today’s data-driven world, even the most creative corners of the music industry need a bit of analytical muscle. Whether you’re a fresh-faced manager, an indie label, or a scrappy…
